Press Room
"I love what you said. . .'Where you are is who you were.'"
- Gayle King, The Gayle King Show
Oprah Winfrey Radio Sirius XM Channel 150
"Thank you, Amy, that was brilliant!"
- Michael Bower
Producer, KCBS Radio San Francisco
"You are the platinum standard on this topic. Great job!"
- Ed Tyell
Host, WEUS 810 Orlando
"Amy you were great! Looking forward to your being on again—
and teaching me how to win!"
- The Leslie Marshall Show
"Amy, you are a delight!"
- The Jim Bohannon Show
Westwood One Radio
The most notable underdogs of 2011
Our list of "Top Underdog Persuaders of 2011" was originally published on Fortune and CNN Money's management web site and subsequently featured in over 40 media outlets, including:
- A24Media - Africa's Voice
- AlipesNews
- Association of Energy Engineers
- Atlanta Business Chronicle
- Austin American-Statesman (Austin, TX)
- Austin Business Journal
- Baltimore Business Journal
- Birmingham Business Journal
- Bizjournals.com, Inc.
- Bolsamania (Web Financial Group)
- Book Publishing Industry Today
- Boston Business Journal
- Boston Globe
- Business First of Buffalo
- Business First of Columbus
- Business First of Louisville
- Business Journal of Greater Milwaukee
- Business Journal of Phoenix
- Business Review (Albany)
- Charlotte Business Journal
- Cincinnati Business Courier
- Crains Cleveland Business
- Dallas Business Journal
- Dayton Business Journal
- Denver Business Journal
- Digital Journal
- Distinctly Diva Beauty Network
- Edinburgh Days Out
- European Business Express
- FinanzNachrichten.de (ABC New Media AG)
- FinRoad
- For Immediate Release
- Foreclosures Evictions and You
- GlobeSt.com
- Gunther Portfolio
- Houston Business Journal
- India Infoline
- KAIT ABC-8 (Jonesboro, AR)
- KALB-TV CBS-2 / NBC-5 (Alexandria, LA)
- Kansas City Business Journal
- KATV-TV ABC-7 (Little Rock, AR)
- KAUZ-TV CBS-6 (Wichita Falls, TX)
- KAZT IND-7 (Phoenix/Prescott, AZ)
- KBMT-TV ABC-12 (Beaumont, TX)
- KCAU ABC-9 (Sioux City, IA)
- KCBA-TV FOX-35 (Salinas, CA)
- KCBD NBC-11 (Lubbock, TX)
- KCEN-TV NBC-9 (Temple, TX)
- KCOY CBS-12 (Santa Maria, CA)
- KCTV-TV CBS-5 (Kansas City, MO)
- KDUH-TV ABC-3 (Scottsbluff, NE)
- KEYC-TV CBS-12 / FOX-12 (Mankato, MN)
- KFDA CBS-10 (Amarillo, TX)
- KFJX-TV FOX-14 (Pittsburg, KS)
- KFMB 100.7 Jack-FM (San Diego, CA)
- KFMB 760-AM (San Diego, CA)
- KFMB-TV CBS-8 (San Diego, CA)
- KFRE-TV CW-59 (Fresno, CA)
- KFVE MyNetworkTV-5 (Honolulu, HI)
- KFVS CBS-12 (Cape Girardeau, MO)
- KGWN-TV CBS-5 (Fort Collins, CO)
- KHNL-TV NBC-8 (Honolulu, HI)
- KHQ-TV NBC-6 (Spokane, WA)
- KIII-TV ABC-3 (Corpus Christi, TX)
- KING-TV NBC-5 (Seattle, WA)
- KION CBS-46 (Salinas, CA)
- KKFX FOX-11 (Santa Maria, CA)
- KLFY CBS-10 (Lafayette, LA)
- KLJB-TV FOX-18 (Davenport, IA)
- KLKN ABC-8 (Lincoln, NE)
- KLTV ABC-7 (Tyler, TX)
- KMEG-TV CBS-14 (Sioux City, IA)
- KMPH-TV FOX-26 (Fresno, CA)
- KNDO-TV NBC-3 (Yakima, WA)
- KNDU-TV NBC (Kennewick, WA)
- KNOE-TV CBS-8 (Monroe, LA)
- KOAM-TV CBS-7 (Pittsburg, KS)
- KOLD CBS-13 (Tucson, AZ)
- KOTA ABC-3 (Rapid City, SD)
- KOTV-TV CBS-6 (Tulsa, OK)
- KPHO-TV CBS-5 (Phoenix, AZ)
- KPLC NBC-7 (Lake Charles-Lafayette, LA)
- KPTH-TV FOX-44 (Dakota Dunes, SD)
- KPTM-TV FOX-42 (Omaha, NE)
- Sacramento Bee
Print and Online Media:
- Peoria Magazines - February 2012
- Exchange Magazine - September 7, 2011
- Exchange Magazine - December 9, 2011
- OSP Magazine
- International Business Times
- Industrial Supply Magazine
- Cincinnati Business Courier
- AlipesNews
- Austin American-Statesman (Austin, TX)
- Cleveland.com (Advance Internet)
- Crains Cleveland Business
- DallasNews.com
- Denton Record-Chronicle
- Digital Journal
- EIN Presswire
- El Paso Times
- Financial News Reports
- FinanzNachrichten.de (ABC New Media AG)
- FinRoad
- Foreclosures Evictions and You
- FOREX Trading News Today
- Globe Advisor
- HalEisner.com/a>
- Host Province
- IT Industry Today
- Journal of Common Stock
- KAIT ABC-8 (Jonesboro, AR)
- KALB-TV CBS-2 / NBC-5 (Alexandria, LA)
- KATV-TV ABC-7 (Little Rock, AR)
- KAUZ-TV CBS-6 (Wichita Falls, TX)
- KAZT IND-7 (Phoenix/Prescott, AZ)
- KBMT-TV ABC-12 (Beaumont, TX)
- KCAU ABC-9 (Sioux City, IA)
- KCBA-TV FOX-35 (Salinas, CA)
- KCBD NBC-11 (Lubbock, TX)
- KCEN-TV NBC-9 (Temple, TX)
- KCOY CBS-12 (Santa Maria, CA)
- KCTV-TV CBS-5 (Kansas City, MO)
- KDUH-TV ABC-3 (Scottsbluff, NE)
- KEYC-TV CBS-12 / FOX-12 (Mankato, MN)
- KFDA CBS-10 (Amarillo, TX)
- KFJX-TV FOX-14 (Pittsburg, KS)
- KFMB-TV CBS-8 (San Diego, CA)
- KFRE-TV CW-59 (Fresno, CA)
- KFVE MyNetworkTV-5 (Honolulu, HI)
- KFVS CBS-12 (Cape Girardeau, MO)
- KGWN-TV CBS-5 (Fort Collins, CO)
- KHNL-TV NBC-8 (Honolulu, HI)
- KHQ-TV NBC-6 (Spokane, WA)
- KIII-TV ABC-3 (Corpus Christi, TX)
- KING-TV NBC-5 (Seattle, WA)
- KION CBS-46 (Salinas, CA)
- KKFX FOX-11 (Santa Maria, CA)
- KLFY CBS-10 (Lafayette, LA)
- KLKN ABC-8 (Lincoln, NE)
- KLTV ABC-7 (Tyler, TX)
- KMEG-TV CBS-14 (Sioux City, IA)
- KMPH-TV FOX-26 (Fresno, CA)
- KNDO-TV NBC-3 (Yakima, WA)
- KNDU-TV NBC (Kennewick, WA)
- KNOE-TV CBS-8 (Monroe, LA)
- KOAM-TV CBS-7 (Pittsburg, KS)
- KOLD CBS-13 (Tucson, AZ)
- KOTA ABC-3 (Rapid City, SD)
- KOTV-TV CBS-6 (Tulsa, OK)
- KPHO-TV CBS-5 (Phoenix, AZ)
- KPLC NBC-7 (Lake Charles-Lafayette, LA)
- KPTH-TV FOX-44 (Dakota Dunes, SD)
- KPTM-TV FOX-42 (Omaha, NE)
- KPTV-TV FOX-12 (Beaverton, OR)
- KQCW CW-12/19 (Tulsa, OK)
- KRHD-TV ABC-40 (Bryan-College Station, TX)
- KSFY-TV ABC-13 (Sioux Falls, SD)
- KSLA CBS-12 (Shreveport, LA)
- KSTC-TV IND-45 (Saint Paul, MN)
- Baltimore Business Journal
- Austin Business Journal
- Boston Business Journal
- Buffalo Business Journal
- Louisville Business Journal
- Phoenix Business Journal
- Albany Business Journal
- Charlotte Business Journal
- Cincinnati Business Journal
- Dallas Business Journal
- Jacksonville Business Journal
- Los Angeles Business Journal
- Philadelphia Business Journal
- San Jose Business Journal
- Agency Sales Magazine: Engaging the Underdog Edge for Persuasion Success
October 2011
- Amy featured in the Politico.com: Will Obama's Grassroots Stand Tall?
February 17, 2009
- Amy tells how to beat grassroots issue fatigue in Associations Now magazine:
August 2008
- Amy featured in Cincinnati Business Courier April 21, 2006
- Amy featured in Philadelphia Business Journal August 26, 2005
- "Reforming Social Security Online" The Washington Times, by Gene J. Koprowski,
June 2005
- "Letting
Workers Go To Vote " The Courier-Journal, Louisville, KY,
May, 2005
- "New
Campaign Law Strengthens Ohio " The Enquirer, Cincinnati, April,
2005
- "Area Voters Use
Power of the Pen" Dallas News.com, March, 2005
- "Auntie Anne's
Pretzel Lobby" Philadelphia Business Journal, December, 2004
- The Web: 'Bots'
Pushing Poll Results UPI, by Gene J. Koprowski, October, 2004
- "Mean What You Wear" The
Baltimore Sun, August, 2004
- "Politics
at Work: Can cooler heads prevail?" The Christian Science Monitor, July, 2004
- "Calera Debates Need For Lobbyist Ponders If One Could Get Money For Bypass" Birmingham News, April, 2004
- "Empowering The People" Dallas Business Journal, February, 2004
- "Why
It Pays to Make Politics Your Business" Jeff Wuorio - Microsoft Central,
August, 2003
- "Persuade Legislators With the Personal Touch" Dairy Today, May, 2003
October 2011
February 17, 2009
August 2008
June 2005
August, 2003
Radio Interviews:
To schedule Amy for a radio interview, call us at (513) 762-7668.
Amy has been interviewed on the following stations:
- The Bill Cunningham Show, 700 WLW
- The Gayle King Show, Oprah Winfrey Radio, Sirius XM Channel 150
- WTCM News Talk 850, The Norm Jones Show
- KCBS San Francisco
- The Allan Handelman Show, WZTK-FM, Raleigh, Charlotte, Greensboro
- KFBK Sacramento
- KPSI Palm Springs
- The Allan Handelman Show
- KFMB 100.7 Jack-FM (San Diego, CA)
- KFMB 760-AM (San Diego, CA)
- The Leslie Marshall Show, Leslie Marshall "Amy you were great! Looking forward to your being on again—and teaching me how to win!"
- The Jim Bohannon Show, Westwood One Radio "Amy, you are a delight!"
- WGY - Albany, NY
- WVKZ - Albany, NY
- WBIG - Aurora, IL
- WVOM - Bangor, ME
- WMEX - Boston, MA
- WKRC - Cincinnati, OH
- KWIX - Columbia, MO
- WLAD - Danbury, CT
- KFAL - Fairbanks, Alaska
- KFIZ - Fond du Lac, WI
- KNZZ - Grand Junction, CO
- WPZZ - Indianapolis, IN
- WKHM - Jackson, MI
- WKZO - Kalamazoo, MI
- KLAV - Las Vegas, NV
- WNNJ - Newton, NJ
- KSWN - Omaha, NE
- WNJC - Philadelphia, PA
- KTAR - Phoenix, AZ
- WNTA - Rockford, IL
- KWIR - St. Louis, MO
- NPR - Wisconsin
- The Chuck Morse Show on the American News Network
- The Talk America Radio Network, The Armstrong Williams Show
- The Heritage Radio Network, “Newspaper on the Air” with Dr. Gary Trexler
- Beyond The Bling, Renee Nash & Mariel Garr
- The Fairness Doctrine, Patrick & Chuck
- Small Business Advocate
- Issues Today Radio, Bob Gourley
- KLRD - Dallas
Syndicated Columnist Jane Applegate featured benefits of Showalter's grassroots political efforts. Jane Applegate's "Success in Small Business" column reaches 10 million readers a week via newspapers including the Los Angeles Times, The Des Moines Register, San Francisco Business Times, Denver Post, The Orlando Sentinel, Chicago Sun-Times, The Detroit Free Press, and The Atlanta Journal and Constitution.
- "How to Make Washington Pay Attention"
Jane Applegate - Business Week Online, September 4, 2001
Read the article online - "Getting Involved in Grassroots Political Action"
Jane Applegate - Entrepreneur.com, August 20, 2001
Read the article online
Published Articles:
-
4 keys to developing ‘connected converts’ to win sales or persuade others, Insurance & Financial Advisor
-
Engaging the Underdog Edge to Find Success at Persuading, Insurance & Financial Advisor
-
The Upside of Under: Engaging the Underdog Edge for Persuasion Success, Article Weekly
-
The Upside of Under: Engaging the Underdog, Promotional Consultant Today
-
Not All Underdogs are Equal: Obtaining Underdog “Street Cred”, Promotional Consultant Today
-
The Science Behind Successful Get Out the Vote Programs, American Society of Association Executives, Government Relations
-
Mean What You Wear, The Baltimore Sun
- Politics at Work: Can cooler heads prevail?, The Christian Science Monitor
- Trust: The Ultimate Grassroots and PAC Motivator, American Society of Association Executives Magazine
- Don’t Just Register Voters, Create an “Allegiance”, Cincinnati Business Courier
- Greener Grassroots, Michigan Society of Association Executives
- Business Leaders: Don’t Forget Roots, The Cincinnati Enquirer
- Grassroots Programs Are an Effective Way to Get Involved, Mobility Magazine, ERC Coalition
- "The Tripping Point . . . How to Maximize Grassroots Advocate Hill Visits" Ohio Society of Association Executives
- "Tending to Grass Roots - Advocacy Has to be Customized. One Size Doesnt
Fit All" By Amy Showalter and Kelton Rhoads, PhD., Influence
- "Enhancing Grassroots Productivity," American Society of Association Executives' Association Management magazine
- "Debunking the Myths of Political Involvement,"
PIA Young Professionals
- "Tips for Creating a True Online Grassroots Community,"American Society of Association Executives
Government Relations Section Newsletter
- "How to Harness the Science of Persuasion for Increased
PAC Involvement and Dollars," Public Affairs Support Services
- The Habits of Effective State Advocacy Groups,
Ohio Contractors Association, Washington Area State Relations Group, Massachusetts Dental Society, American Society of Association Executives, American Occupational Therapy Association
- "Tips for Creating a True Online Grassroots Community,"
Public Affairs Council - Impact
- "Tips for Managing the Rogue Grassroots Advocate,"
New Jersey Society of Association Executives
- "What Now? How to Grow Your Grassroots After the Election," Capitol Executive, Tallahassee Society of Association Executives
- "Turning Your Employees into Your Own Lobbying Firm,"
Inside Tucson Business
- "Grassroots at the Water Cooler---How to Grow Your Employees
into Your Own Lobbying Firm," Arizona Business Gazette
- "Turning Employees into Lobbyists," Tucson Business
- "Grassroots Political Action by Small Business Owners
Counts," Entrepreneur.com
- Tips on Coping with Those Mixed In-House Notions About
Your Grassroots Program, Winning at the Grassroots, The Public Affairs Council
- Maintaining Momentum in a Grassroots Program,
Winning at the Grassroots, The Public Affairs Council
- How to Maximize Your Key Contact Training,
Winning at the Grassroots, The Public Affairs Council
- Business Owners Get Politically Involved, Business
First of Columbus
- The Habits of Effective State Advocacy Groups,
Massachusetts Dental Society Journal
- High-Impact Low-Budget Grassroots, Ohio Matters, Ohio Chamber of Commerce
- Tips for Managing the Loose Cannon Grassroots
Activist, American Society of Association Executives
- Tips on Coping with Those Mixed In-House Notions About
Your Grassroots Program, Public Affairs Council - Impact
-
Do You Know Your Grassroots Activists?, American Society of Association Executives
- "Tips for Building Grassroots Loyalty", American Society of Association Executives
