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In The
Media
To schedule Amy for radio, TV, or print interviews,
contact her at 513-762-7668, or Mary Odherty at 502.592.7856
Amy's most recent media interviews:
"Business
Leaders: Don't Forget Your Roots" Cincinnati
Enquirer
"Empowering
the People" Dallas Business Journal, by Kerry Curry
In the last couple of weeks, Amy's been interviewed on the following
radio stations:
“How to Keep In Touch With Your Elected Officials” -
The "Ideas Network" Show with Ben Merens - Wisconsin
NPR
"Decoding the Language of Political Candidates" - KTAR - Phoenix
"For the People" with Chuck Harden
"How to Ask Questions of Candidates that Get Real Answers" - WLS Chicago
and "The Myths of "Special Interests" And "What Makes
Politicians Tick"
WGY - Albany
WVKZ - Albany
WKRC - Cincinnati
KNZZ - Grand Junction, Colorado
Amy has been interviewed
on these other fine stations: |
WKZO
- Kalamazoo, Michigan
KFIZ - Fond du Lac, Wisconsin
WLAD - Danbury, CT
KWIX - Columbia, MO
WVOM - Bangor, Maine
KSWN - Omaha, Nebraska
WPZZ - Indianapolis
WBIG - Aurora, Illinois |
KWIR
- St. Louis
WMEX - Boston
WNTA - Rockford, Illinois
WNNJ - Newton, New Jersey
KFAL - Fairbanks, Alaska
WNJC- Philadelphia
WKHM - Jackson, MI
KLAV - Las Vegas, NV |
The Chuck Morse Show on the American News Network
The Talk America Radio Network, The Armstrong Williams Show
The Heritage Radio Network, Newspaper on the Air with Dr.
Gary Trexler
Amy was interviewed for the following articles:
"Why
It Pays to Make Politics Your Business"
Jeff Wuorio - Microsoft bCentral, August, 2003
Read
the article online - click here
"Persuade Legislators with the Personal Touch"
Paula Mohr - Dairy Today, May, 2003
Read
the article in PDF - click here

Syndicated Columnist Jane Applegate extols the benefits of Showalter's
grassroots political efforts.
Jane Applegate's "Success in Small Business" column reaches
10 million readers a week via newspapers including the Los Angeles Times,
The Des Moines Register, San Francisco Business Times, Denver Post, The
Orlando Sentinel, Chicago Sun-Times, The Detroit Free Press, and The
Atlanta Journal and Constitution.
"How to Make Washington Pay Attention"
Jane Applegate - Business Week Online, September
4, 2001
Read
the article online - click here
"Getting Involved in Grassroots Political Action"
Jane Applegate - Entrepreneur.com, August 20, 2001
Read
the online article - click here
"Grassroots Political Action by Small Business
Owners Counts"
Entrepreneur.com, September, 2000
Read
the online article - click here
"Turning Employees into Lobbyists"
Tucson Business, January 2001
Published Articles:
“Business leaders:
Don't forget roots”
Cincinnati Enquirer, May 2004
Read
the article online |
"The Tripping
Point . . . How to Maximize Grassroots Advocate Hill Visits"
Ohio Society of Association Executives, August, 2003 |
"Tending to
Grass Roots - Advocacy Has to be Customized. One Size Doesn’t
Fit All"
By Amy Showalter and Kelton Rhoads, PhD.
Influence, May 2003
Read the article
in PDF - click here |
"Enhancing Grassroots
Productivity"
ASAE's Association Management, June, 2002 |
"Debunking the
Myths of Political Involvement"
PIA Young Professionals, January, 2002 |
"Tips for Creating
a True Online Grassroots Community"
ASAE Government Relations Section Newsletter, November 2001 |
"How to Harness
the Science of Persuasion for Increased PAC Involvement and Dollars"
Public Affairs Support Services newsletter, October, 2001 |
“The Habits of Effective
State Advocacy Groups”
Ohio Contractors Association, September, 2001 |
"How to Avoid the
Fatal Flaws of A Grassroots Program"
New York Society of Association Executives, July, 2001 |
“The Fatal Flaws of Grassroots Programs”
The Executive, CSAE, June, 2001 |
"Tips for Creating
a True Online Grassroots Community"
Public Affairs Council Impact, May, 2001 |
"Tips for Managing the Rogue
Grassroots Advocate"
New Jersey Society of Association Executives, April, 2001 |
"What Now? How to Grow Your
Grassroots After the Election"
Capitol Executive, Tallahassee Society of Association Executives,
March, 2001 |
"Turning Your Employees into
Your Own Lobbying Firm"
Inside Tucson Business, February, 2001 |
"Grassroots at
the Water Cooler---How to Grow Your Employees into Your Own Lobbying
Firm"
Arizona Business Gazette, February, 2001 |
“What
Now? How to Grow Your Grassroots Program After the Election”
Pit & Quarry, January, 2001 |
"Small Businesses Can Benefit
From Grass-Roots Political Efforts"
Jane Applegate - Winter 2001 - click
here to read the article |
“Tips on Coping with Those Mixed
In-House Notions About Your Grassroots Program”
Winning at the Grassroots, The Public Affairs Council, 2000 |
“Maintaining Momentum in a Grassroots
Program”
Winning at the Grassroots, The Public Affairs Council, 2000 |
“How to Maximize Your Key Contact
Training”
Winning at the Grassroots, The Public Affairs Council, 2000 |
Business First of Columbus
“Business Owners Get Politically Involved”
December 22, 2000 |
“The Habits of Effective
State Advocacy Groups”
Massachusetts Dental Society Journal, August, 2000 |
“The Fatal Flaws of Grassroots Programs”
Pennsylvania Society of Association Executives, August, 2000 |
“The Habits of Effective
State Advocacy Groups”
Association of National Surety Bond Producers, July, 2000
American Society of Association Executives, July, 2000 |
“Rules for Communicating Effectively with Your
Legislators”
Professional Agent, July, 2000
Professional Agent, NY & CT July, 2000 |
“The Habits of Effective
State Advocacy Groups”
American Occupational Therapy Association, June, 2000 |
“The Habits of Effective
State Advocacy Groups”
WASRG, Spring, 2000 |
“High-Impact – Low-Budget Grassroots”
Ohio Matters, March/April, 2000 |
“Tips for Managing the “Loose Cannon” Grassroots
Activist”
American Society for Association Executives, November, 1999 |
“Tips on Coping with Those Mixed
In-House Notions About Your Grassroots Program”
Public Affairs Council Impact, September, 1999 |
“Do You Know Your Grassroots Activists?”
American Society for Association Executives, November, 1998 |
Amy writes a column for the Professional Insurance Agents
Magazine of New York, Connecticut, Delaware, New Jersey, and Maine. The
following list represents her published columns to date:
| "How to Maximize
Your Time at the Political Fundraiser" Parts 1-3 |
| "What You Should
be Doing NOW to Build a Working Relationship with Your Lawmaker" |
| "The Most Effective
Way to Communicate with Your Lawmaker" |
| "How to Have Impactful
Meetings with Your Lawmaker" |
| "What to do AFTER
the Meeting with Your Legislator" (also appeared in Indiana
Insurance News, October, 2001) |
| "The Most Common
Grassroots Confessions and Questions" |
| "The Meeting is
Scheduled—How Do You Make an Impact?" |
| "How Personal
Stories Can Sell Your Issue to Legislators" |
| "Be Prepared for
the “Worst Case Scenario” Advocacy" |
| "How One Person
Can “Ruin It For Everyone” |
| "Meeting with
Your Legislator? Here’s What You Should Know" |
| "Why Manners Matter
to Your Elected Officials" |
| "How to Multiply
Your Influence with Legislators" |
| "The “Ultimate” Rules
for Communicating with Legislators" |
| "Grassroots Confessions" Part
1 and 2 |
| "Want to Influence
Your Legislators? Do Your Homework" |
| "Rules for Communicating
with Legislators" |
| "Why Manners Matter
to Your Elected Officials" |
| "How to Multiply
Your Influence with Legislators" |
The
Showalter Group works with corporations and associations that want to increase
their grassroots and PAC effectiveness. 513-762-7668
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