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New Research Results! Why
Good Advocates Go Bad (It’s not what you think)
If you have a non-stop stream of enthusiastic grassroots advocates
who are willing to repeatedly contact lawmakers when you ask, read
no further. If you have advocates who consistently leverage their
personal legislator relationships for your cause, read no further.
If you don’t, there’s new research that reveals what
you need to do to keep them interested and motivated. (and it has
nothing to do with plaques and awards) The surprising results are
based on Amy’s proprietary research with hundreds of quality
grassroots advocates click
here to read more . . .
THE 2002 ALL-SHOWALTER
TEAM
It's that time of year again, to announce the 2002 All-Showalter
Team. The All-Showalter Team is comprised of government relations
who embody one or more necessary qualities of a grassroots avatar.
A few people in organizations appear twice, and there are "ties" in
certain categories. Click
here to read the complete article . . .
Subject: 2003
National Conference for Political Involvement Professionals - If
You are Serious About Grassroots and PAC Success www.InnovateToMotivate.com
Last year, we didn't have a workshop on
public speaking. Instead, our faculty taught us how to leverage
and strategize each speaking opportunity to increase
PAC income and grassroots participation...
Last year, our faculty didn't tell us how
to be better writers. Rather, they showed us how to frame
our messages according to the science of influence...
Last year, we didn't present generic "show
and tell" sessions on how to motivate your grassroots
and PAC members. We revealed research-based techniques utilized
by the most powerful lobbying groups in the country...
This year, we'll raise the bar once again. Innovate to Motivate,
2003 National Conference for Political Involvement Professionals,
January 29 - February 1 at the spectacular new Hyatt Regency
Coconut Point on the Naples Coast, Florida. If you're
serious about PAC and grassroots success, this conference
is for you.
Check out the exciting new and challenging 2003 program
- Click here
for a link to the conference brochure and registration form.
And The Hits Just Keep on Coming.
. .
Here is the good and the bad of what I have been hearing
in the government relations profession lately. First, the
good news . . .
Many of us struggle with getting our members involved in
issues that are very important to the organization, but are
received with a shrug by our audience. This is usually because
we have failed to demonstrate the nexus between our issue
and their daily concerns. Click
here to read more
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About The Showalter Group, Inc.
The Showalter Group works with associations and corporations
that want to increase their grassroots and PAC productivity.
We provide highly customized solutions via grassroots consultation,
public affairs staff and volunteer training, coaching for
public affairs staff, keynote presentations, and grassroots
project management.
To book Amy Showalter to speak at your next meeting, or
to inquire about our grassroots or PAC consulting services
or other products, contact us at:
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