THE SHOWALTER GROUP, INC.
ROOTS OF SUCCESS
The Resource for Grassroots and PAC Productivity
www.showaltergroup.com
Spring, 2004
Volume 6
Issue 1

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In This Issue:

Amy Showalter
Amy Showalter
Grassroots and PAC
Productivity Expert

 

Tips
Booklet!


"Beyond Fundraisers and Fly-Ins How to Keep in Touch With Your Legislators All Year."

(see sample )



"Pitching for PAC: Using Public Speaking Secrets to Raise Awareness and Cash"

CD's Now Available

(Click here for Order Form)


Research-Based
Benchmarking
Tool / Workshop

--
The Showalter Group's Fortune "Power 25"
Grassroots Benchmarking Inventory

(click here)

New Amyism Amyism #45

Motivation: Instead of shopping for lightening bolts and trinkets to motivate your advocates, analyze the context of your legislative and organizational situation. Develop strategies and tactics based on your current context, not on what is most expedient or convenient.


Innovate to Motivate Keepers

The annual Innovate to Motivate Conference for Political Involvement Professionals that I co-created and produce always spawns “keeper” tips. Our high-altitude faculty still keeps me leaning forward in my seat taking notes.

My picks for Innovate to Motivate 2004 Keepers are: (Read the whole article here.)


"Our consultation was so worthwhile! I learned more about grassroots from you in one day than I have all the years on my job."

Kate Rooney
Vice President
Retail Association of Massachusetts (formerly)


Recognizing Your Stars

In the spirit of grassroots and PAC member recognition, as well as my small way to help the economy by promoting retail engagement, I am starting a new column featuring items that may be useful as you recognize your volunteer advocacy and PAC luminaries. (Read the whole article here.)


The Ultimate Motivator

Motivation is the number one topic of concern to most grassroots and PAC leaders. Just the mention of how to solve the “M” dilemma guarantees rapt attention. My observation is that many government affairs professionals are shopping for lightening bolts when it comes to motivational strategies; however, it’s combination of strategies and tactics that motivate within the context of your organization. What motivates at one association or corporation may not garner attention at another. (Read the whole article here.)



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About The Showalter Group, Inc.

The Showalter Group works with associations and corporations that want to increase their grassroots and PAC productivity. We provide highly customized solutions via grassroots consultation, public affairs staff and volunteer training, coaching for public affairs staff, keynote presentations, and grassroots project management.

To book Amy Showalter to speak at your next meeting, or to inquire about our grassroots or PAC consulting services or other products, contact us at:

The Showalter Group, Inc.

250 East Fifth Street
1500 Chiquita Center
Cincinnati, OH 45202

513.762.7668
Fax: 513.553.9777

amy@showaltergroup.com
www.showaltergroup.com

© Copyright 2004, The Showalter Group, Inc. All Rights Reserved. All images and graphics are the property of The Showalter Group, Inc. Reproduction requires permission.