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From E-volvement to In-volvement: How to Get Your Advocates Off Their Computers and On the Streets

Insights from Underdog Influencers: Advocacy Isn’t Persuasion

Prime Fibs: Juicy Grassroots and PAC Morsels That are not What They Seem

"Tending to Grassroots - Advocacy Has to be Customized. One Size Doesn’t Fit All" By Amy Showalter and Kelton Rhoads, PhD., Influence

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Amy's 35 Immutable Truths About Grassroots and PAC Leadership
Amy's Axioms - The Government Relations Road to Perdition
Core Action Values for Grassroots Professionals
Communications with Congress: Myth vs. Reality
Failing Forward: How to Overcome Common PAC Management Errors and Grow Your PAC
From Resistance to Resources: How to Gain Internal Support, Status and Money for your Grassroots and PAC Programs
How to Avoid the Tripping Point and Maximize Your Advocate Hill and State House Visits
TSG's Fortune "Power 25" Grassroots Benchmarking Inventory - How the Best Recruit, Retain, and Motivate the Grassroots - Proprietary TSG Research
How to Increase Quality Participation at Your Annual Lobby Day
How One Corporation Integrates Grassroots Into Their Corporate Culture - A Case Study
How to Manage Your CEO's Expectations of Your Internal Grassroots Program
How to Manage the Employee/Member Expectations of a Grassroots Program
How to Manage the Middle Manager Expectations of Your Grassroots Program
How to Maximize Your Key Contact Training
How to Prevent Burnout of Your Most Valuable Advocates - Proprietary TSG Research Results
Motivating Grassroots Volunteers
New to Grassroots? Answers to the Ten Most Frequently Asked Questions
Special Action Steps for Maintaining Grassroots Momentum During Downsizing, Acquisitions, and Mergers
The Challenges of Properly Executing A Key Contact Program
The Checklist For Your Next Grassroots and/or PAC Change Initiative
The Science Behind Rewards and Recognition for PAC and Grassroots Members
Tips for Building Grassroots Activist Loyalty
Tips for Creating a True Online Grassroots Community
Tips for Managing the Rogue Grassroots Activist
The Checklist for your next Grassroots and/or PAC Change Initiative

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